CREative director

BERLIN, GERMANY

What if famous brands produced milk?

Jan.2025

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AI experiments with branding

What if famous brands produced milk? Or a few words on power of branding.

Well, the value of branding is evident, it’s hardly possible to add something new in 2025. Whether it’s a form-factor, a pattern or a luckily captured color, distinctive brand elements work for recognition and loyalty. Some marketers believe that once you have a recognisable brand, you can sell almost everything under it’s umbrella (personally I disagree, but...).

And in 2025 with this AI gold rush I couldn’t resist temptation to make а visual experiment.

Just /imagine [prompt: Let’s take a generally considered commodity — for instance milk — and add some branding to it. ]

So, will a strong brand add value to a commodity? I’d say… this could work. If ROI isn’t a concern for such a product launch and it's approached as a marketing fun, then branding can definitely work — even for milk.

And what do you think — can branding alone redefine a commodity?

By the way, can you guess all the brands?

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